Articles

Articles

How Hollard Insurance is ensuring success in customer and employee experience

Note: since this interview, Angelo Azar has moved to a new role as C.O.O. at Honey Insurance.  Hollard Insurance is an award-winning challenger serving the Australian market with a wide range of insurance products. Angelo Azar, Head of Operations for the Personal Lines division, shares their key metrics for success, most exciting digital transformation initiative,….

Read more

99 ways to generate leads and acquire customers

Finding customers can be difficult, but there’s a method to it that anyone can learn and follow. We had a brainstorm and came up with 99 ways to generate leads and acquire customers – from traditional sales and marketing to the latest digital techniques. Digital marketing has been a great leveller – now any business,….

Read more

What can go wrong in a webinar – a risk and mitigation checklist

Since COVID-19, the way prospects and customers find and consume content has changed. Webinars have skyrocketed in importance for building industry relationships, generating leads and distributing valuable information. The best webinars are an interactive way to deliver value and engage contacts. Yet, if you don’t show you mean business with adequate preparation, you may fall….

Read more

nbn on business CX and COVID-19 relief

Note: since this interview, Laura mazin has moved to a new role. Please consult LinkedIn for up-to-date information. While poor Internet coverage has crippled some countries, nbn has played a key role in keeping Australian businesses running through COVID-19. In this exclusive interview with Matchboard, nbn’s Laura Mazin provides insight into nbn’s approach to business….

Read more

A guide for small contact centres looking for new technology

If you’re an SME (small or medium enterprise) with a sub 50-seat contact centre, your technology needs and business priorities will be quite different to large enterprise. This short guide* is a must read for any small contact centre thinking about buying new technology. Topics covered include: 1. defining priorities (eg. reducing cost or call….

Read more

Where to start with RPA and Intelligent Automation in contact centres

What is the difference between Robotic Process Automation (RPA), Intelligent Automation (IA) and Artificial Intelligence (AI)? This white paper* offers clear definitions, then presents the compelling case for 6 different automation opportunities in the multi-channel contact centre. These include: – Chatbot transition to live agent – Visual self-service through mobile navigation – Identifying customers using….

Read more

Mumbrella awards Matchboard $15,000 Business Boost

SYDNEY — April 27, 2020 — Mumbrella announced Matchboard as a runner-up in their Business Boost contest aimed to support SMEs through Covid-19. More than 200 companies applied in a highly competitive process judged by five luminaries in the Australian media and marketing industry. Matchboard will receive $15,000 worth of digital advertising on the Mumbrella….

Read more

Matchboard launches Free Contact Centre Hotline

SYDNEY — April 7, 2020 — In response to unprecedented demand on contact centres in Australia, Matchboard has launched the Contact Centre Hotline to provide free phone advice on any contact centre challenge or question an organisation may have.  Challenges may vary from technical to operational, such as “how do I ensure security for work-at-home….

Read more

Australian contact centre outsourcing sector immune to Coronavirus – for now

SYDNEY, AUSTRALIA — March 24, 2020— Bucking the trend of business decline amidst Coronavirus, contact centre outsourcing companies in Australia are recording a surge in demand. This was the conclusion reached by Matchboard, which conducted a snap survey of suppliers on its platform last week. Key findings include: Almost 80% of outsourcers said they were….

Read more

Video chat: this year’s emerging trend in customer engagement

Video has long been embraced in the conferencing and communications sector, yet not widely adopted in the customer service arena. Video offers the opportunity to engage more deeply with customers, solve their problems faster, and cross-sell more effectively – it is the new customer engagement channel to watch in 2021. This white paper* demonstrates how….

Read more

Interview with Jason Murray: Chief of Member Experience at QSuper

Note: since this interview, Jason Murray has moved to the role of CEO at Spirit Super. Please consult LinkedIn for up-to-date information. “We’re one of Australia’s oldest and largest super funds, and our members have come first for over 100 years.” These words on the website of QSuper echo the company’s passion and commitment to….

Read more

Virtual Assistants

Virtual assistants make use of NLP (natural language processing) and conversational AI to provide information and answers to questions in spoken or written language. In their simplest form, they can screen enquiries to better route them, and handle simple or repeat enquiries. With additional integration and training, they are able to deliver personalised answers and….

Read more

Gamification in contact centres – best practices and business benefits

Gamification in the contact centre brings together an effective platform and techniques that improve employee engagement, to help businesses achieve their commercial and customer experience targets. Effective games are structured on behaviours, with intelligently defined goals and rules for how to go about achieving them. That doesn’t stop them being fun, of course. The point….

Read more

Customer feedback platforms – what’s trending

Customer feedback technology is used to measure key CX metrics – such as Net Promoter Score (NPS), customer effort and customer satisfaction. The purpose is to gain insights to improve the customer journey at all touchpoints and across all channels. Customer survey platforms are now standard for most businesses, so the trend and differentiator across….

Read more

WebRTC benefits and use cases

WebRTC is an open source framework that allows web browsers and mobile applications to run rich, multimedia, real-time communications without the user having to download plugins or external apps. Most web-based voice or video chat interactions require the users to login and access a third-party application such as Skype or Whatsapp, or subscribe to some….

Read more

5 CX Tricks and Treats

Halloween is not far off. So take five minutes to consider a few simple Customer Experience tricks (and treats) you could put in place now to make your customers love you even more! Don’t scare off your customers Do your customers know that contacting you will be a frictionless, straightforward process? Or do they dread….

Read more

Ultimate Guide to Technology for Contact Centres and Customer Experience

Through technology, we can now provide fast, efficient and personalised service, gain deep insights into what our customers think and feel, and spoil our customers with a choice of interaction channels, from the contact centre to self-service and co-browsing. Matchboard’s Ultimate Guide to Technology for Contact Centres and Customer Experience provides a succinct overview of….

Read more

Customer contact analytics as-a-service

Most contact centres manage a range of customer contact types, such as calls, chat, email and social media. These customer conversations contain a wealth of analysable data that can be used to drive out costs, increase revenue, manage compliance and improve customer experience. It is now possible to buy “analytics as a service”, combining analytics….

Read more