SYDNEY, AUSTRALIA — September 3, 2012 — Matchboard, a web-based service matching buyers and suppliers, launched today, under the mantra, “Smart Sourcing for Sales, Service and Back Office”. Organisations looking to enhance their customer operations typically source from a range of third party suppliers in technology, outsourcing, recruiting, training and consulting. However finding the right supplier to fulfill a particular need is often a time-consuming, costly, and haphazard process. According to Managing Director, Sharon Melamed, Matchboard solves a fundamental business problem:
“So many people wish they could just type in exactly what they’re looking for, and get connected to the best suited companies to speak to. We have turned that wish into a reality. Our matching engine enables a company to submit their purchasing need through a targeted questionnaire, and get matched with a shortlist of the best-fit suppliers to assist. The Matchboard supplier database is dynamically updated and rich in information including supplier capacity, capability, experience, locations, strengths and target markets.”
As a way of finding suppliers, Matchboard offers a compelling alternative to search engines, which match key words rather than business needs. Further, the company vets suppliers, minimising the risk of picking an unreliable supplier which may be ranked near the top in an online search. “Our research says that after the Internet,“asking around” is the most common method used to find suppliers, however this can be a very hit-or-miss approach –our new technology puts some science into sourcing, and makes a complex process simple.”
For now, Matchboard is focused squarely on the sales, service and back office niche, with the most popular offerings including: contact centre and direct sales outsourcing; consulting around operational efficiency, sales capability and social media strategy; cloud-based contact management and CRM systems; training and recruitment.
The service is free to use for buyers, and is funded by suppliers looking for a cost-effective, faster and
simpler lead generation channel than traditional marketing. Visit www.matchboard.com.au.
Matchboard Pty Ltd (ABN 28 140 956 976) matches companies with the best-fit suppliers to support their sales, service or back-office needs. Our mission is to successfully connect buyers and suppliers through an easy-to-use, independent web-based matching service, and to reduce the cost of ill-informed purchasing decisions which take place every day in corporate Australia.