SYDNEY, AUSTRALIA – October 21, 2012 – Start-up Matchboard’s free online tool matching buyers with suppliers has taken off: the company clocked up approximately $15 million in sourcing requests since its September launch. Matchboard’s simple proposition is “enter your business needs and get connected with suppliers who can meet them”. Not only is the service disarmingly simple, it’s free to use, which appeals to a client-base ranging from small business owners to procurement managers at large enterprise.
Founder Sharon Melamed said, “It’s a rewarding feeling to help companies quickly and easily find solutions for their needs, and get down to business. I think we’ve really filled a gap in the market – while there are plenty of consumer sites matching people with the best insurance, home loans and other products for their needs, there was a lack of innovation with this matching concept in the B2B sector. Busy executives now have an alternative to wading through search engines to find key suppliers for their business.” With its initial focus on the “sales, service, and back office” space, Matchboard connects buyers with all the products and services required to sell to and service customers. Of the company’s five main categories – technology, outsourcing, recruiting, training and consulting – outsourcing is where the demand is greatest. “We’re seeing a lot of activity in the telecommunications and energy sector, where there’s fierce competition to acquire customers through call centres and door-to-door sales. This activity is typically outsourced,” said Melamed. “We’re also getting a variety of requests from retailers planning for the Christmas peak: the online shopping sites need extra support in terms of live chat, email and call handling, and the bricks-and-mortar retailers need recruiting and training specialists to ramp up their faceto-face sales.”
One of the secrets to Matchboard’s success has been its Referral Program, offering partner companies a hefty commission for any leads referred through to the site.
Matchboard Pty Ltd (ABN 28 140 956 976) matches companies with the best-fit suppliers to support their sales, service or back-office needs. Our mission is to successfully connect buyers and suppliers through Media Release Page 2 an easy-to-use, independent web-based matching service, and to reduce the cost of ill-informed > purchasing decisions which take place every day in corporate Australia.
sharon@Matchboard.com.au 0458 957 907