Behind the scenes at AustralianSuper: outsourcing, service channel trends and GenAI
With more than 3.4 million members, AustralianSuper is Australia’s largest super fund. In this interview, we go behind the scenes with Emily Bayford (Senior Manager, Contact Centre Channel) to discuss outsourcing partnerships, Gen AI adoption and channel trends. The superannuation sector relies heavily on outsourcing for contact centre and back office functions. What are the most critical factors….
